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Web Data Analyst

Overview, Education, Careers Types, Skills, Career Path, Resources

Web Data Analysts collect, process, and analyze web data to provide insights. They help businesses improve online performance and user experience through data-driven decisions.

Average Salary

₹6,00,000

Growth

high

Satisfaction

medium

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Functional Skills

Functional Skills are essential skills that help individuals perform tasks effectively in everyday life, work, and education.

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    Data Analysis & Interpretation
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    SQL & Database Management
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    Statistical Analysis
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    Data Visualization
    -
    Programming (Python/R)
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    A/B Testing & Experimentation
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    Web Analytics Tools (Google Analytics, Adobe Analytics)
    -
    Data Mining & Web Scraping
    -
    SEO & Digital Marketing Knowledge
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    Communication & Presentation Skills
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    Problem-Solving & Critical Thinking
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    Data Governance & Privacy
Soft Skills

Communication, teamwork, and critical thinking to ensure seamless project execution.

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    Critical Thinking
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    Communication
    -
    Problem-Solving
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    Attention to Detail
    -
    Time Management
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    Adaptability
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    Teamwork and Collaboration
    -
    Business Acumen
Technical Skills

Technical Skills are specialized abilities and knowledge needed to perform specific tasks or functions.

    -
    SQL
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    Python
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    Data Visualization Tools (Tableau, Power BI)
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    Excel
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    Google Analytics
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    A/B Testing
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    Data Warehousing Concepts
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    Statistical Analysis
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    SEO Tools (SEMrush, Ahrefs)
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    Communication Skills
Duties and Responsiblities

Task

95%

Analyze website traffic and user behavior using tools like Google Analytics to identify trends and areas for improvement.

90%

Develop and maintain dashboards and reports to track key performance indicators (KPIs) related to website performance and user engagement.

85%

Conduct A/B testing and other experiments to optimize website content, design, and functionality for improved conversion rates.

80%

Extract, clean, and transform data from various sources, including web analytics platforms, databases, and marketing tools.

75%

Collaborate with marketing, product, and development teams to provide data-driven insights and recommendations for website improvements.

70%

Monitor and analyze online marketing campaigns, including SEO, SEM, and social media, to assess their effectiveness and ROI.

65%

Create and maintain documentation of data analysis processes, methodologies, and results for future reference.

60%

Stay up-to-date with the latest trends and technologies in web analytics and data analysis to continuously improve skills and knowledge.

Work Activities

95%

Gathering data from various online sources using web scraping techniques and APIs.

92%

Ensuring data accuracy and consistency by identifying and correcting errors.

90%

Performing statistical analysis to identify trends, patterns, and insights from web data.

88%

Creating charts, graphs, and dashboards to present data findings in a clear and understandable format.

85%

Analyzing A/B testing results to optimize website performance and user experience.

82%

Monitoring and analyzing website SEO performance using tools like Google Analytics and Search Console.

80%

Analyzing competitor websites and data to identify market trends and opportunities.

78%

Creating detailed reports summarizing data findings and recommendations.

75%

Managing and maintaining databases used for storing and analyzing web data.

72%

Developing predictive models to forecast future trends and outcomes based on historical data.

70%

Communicating data insights through compelling narratives and visualizations.

68%

Implementing and configuring web analytics tools to track website traffic and user behavior.

Detailed Work Profile

Interests