Develop and execute comprehensive digital marketing strategies aligned with business goals, focusing on SEO and ROI.

Conduct in-depth keyword research and implement SEO best practices to improve organic search rankings for relevant keywords.

Manage and optimize paid advertising campaigns across platforms like Google Ads and social media to maximize ROI.

Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics to identify areas for improvement.

Create engaging and relevant content for various digital channels, including blog posts, social media updates, and email newsletters.

Manage social media presence, engage with followers, and run targeted advertising campaigns to build brand awareness.

Implement email marketing campaigns, including list segmentation, automation, and performance tracking, to nurture leads and drive conversions.

Stay updated with the latest digital marketing trends, technologies, and algorithm updates to maintain a competitive edge.

Collaborate with cross-functional teams, including sales, product, and creative, to ensure cohesive marketing efforts.

Monitor and manage online reputation, address customer feedback, and implement strategies to improve brand perception.

Conduct A/B testing on various marketing elements, such as ad copy and landing pages, to optimize performance.

Manage and optimize the company's website to improve user experience, conversion rates, and SEO performance.