Conduct keyword research to identify high-value PPC keywords relevant to the Indian market.

Manage and optimize PPC campaigns on Google Ads, Bing Ads, and other platforms.

Analyze campaign performance data and generate reports to identify areas for improvement.

Develop and implement A/B tests to optimize ad copy, landing pages, and bidding strategies.

Monitor and adjust bids to maximize ROI and achieve campaign goals.

Stay up-to-date with the latest PPC trends and best practices.

Collaborate with the marketing team to align PPC campaigns with overall marketing strategy.

Manage PPC budgets and ensure campaigns are within budget.

Create and optimize ad creatives, including text ads, image ads, and video ads.

Implement conversion tracking and attribution models to measure campaign effectiveness.

Develop PPC strategies aligned with client goals, focusing on ROI and conversions.

Conduct in-depth keyword research to identify high-potential and long-tail keywords.

Craft compelling ad copy and creatives that resonate with the target audience.

Optimize bids to maximize ad visibility and minimize costs across platforms.

Analyze campaign performance data to identify trends and areas for improvement.

Implement A/B tests to optimize ad copy, landing pages, and bidding strategies.

Improve landing page user experience to increase conversion rates and ROI.

Manage PPC budgets effectively to ensure optimal allocation and ROI.

Monitor competitor strategies to identify opportunities and stay ahead of the curve.

Generate comprehensive reports and provide actionable insights to clients.

Stay updated with the latest PPC platform updates and algorithm changes.

Communicate effectively with clients to understand their needs and provide updates.

Conduct keyword research to identify high-value search terms relevant to PPC campaigns targeting the Indian market.

Develop and implement PPC strategies across platforms like Google Ads and Bing Ads, tailored for Indian audiences.

Create compelling ad copy and design visually appealing creatives optimized for click-through rates (CTR) and conversions.

Manage and optimize PPC budgets to maximize return on ad spend (ROAS) while adhering to client objectives.

Monitor campaign performance using analytics tools, identifying trends and areas for improvement.

Perform A/B testing on ad creatives, landing pages, and bidding strategies to enhance campaign effectiveness.

Analyze competitor PPC activities to identify opportunities and stay ahead of industry trends in the Indian market.

Generate regular performance reports for clients, providing insights and recommendations for campaign optimization.

Stay up-to-date with the latest PPC trends, algorithm updates, and best practices through continuous learning and industry research.

Collaborate with cross-functional teams, including SEO, content, and design, to ensure integrated marketing campaigns.

Manage and optimize bidding strategies, including manual bidding, automated bidding, and smart bidding, based on campaign goals.

Implement conversion tracking and attribution models to accurately measure campaign performance and ROI.

Ensure compliance with advertising policies and regulations, including those specific to the Indian market.

Provide training and mentorship to junior PPC team members, fostering a culture of continuous improvement and knowledge sharing.

Develop and manage remarketing campaigns to re-engage website visitors and drive conversions.