A Digital Marketing Manager develops, implements, and manages marketing campaigns that promote a company's products or services. They play a crucial role in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers. They oversee SEO/SEM, email marketing, social media, and display advertising campaigns.

• SEO/SEM Management: Optimizing content for search engines and managing paid search campaigns.
• Content Strategy: Creating and managing a content calendar to attract and engage a target audience.
• Social Media Marketing: Developing and executing social media strategies across various platforms.
• Email Marketing: Designing and implementing email campaigns to nurture leads and retain customers.