Tv Analyst banner
a Tv Analyst thumbnail
Tv Analyst

Overview, Education, Careers Types, Skills, Career Path, Resources

TV Analysts research and interpret television viewership data. They provide insights to improve programming and advertising strategies, crucial for media success.

Average Salary

₹4,50,000

Growth

medium

Satisfaction

medium

Home/Careers/media communication and languages/tv analyst
Educational Requirements

Education Requirements for Becoming a TV Analyst

A career as a TV analyst requires a blend of analytical skills, communication abilities, and a strong understanding of the television industry. Here's a detailed look at the educational qualifications needed:

  • Bachelor's Degree: A bachelor's degree is generally the minimum requirement. Common fields of study include:

    • Journalism
    • Communications
    • Media Studies
    • Film Studies
    • Marketing
    • Economics

  • Master's Degree (Optional but Beneficial): A master's degree can significantly enhance your career prospects. Relevant master's programs include:

    • Mass Communication
    • Media Management
    • Business Administration (MBA) with a focus on media

  • Key Skills to Develop:

    • Analytical Skills: Ability to interpret data, viewer statistics, and market trends.
    • Communication Skills: Excellent verbal and written communication skills to articulate insights clearly.
    • Industry Knowledge: A deep understanding of TV production, broadcasting, and audience behavior.
    • Technical Proficiency: Familiarity with media analysis tools and software.

  • Internships: Practical experience through internships at TV networks, production houses, or media research firms is highly valuable.

  • Certifications (Optional): While not mandatory, certifications in media analytics or related fields can boost your credentials.

Study Path
Top Colleges

Top Colleges in India for Aspiring TV Analysts

To pursue a career as a TV analyst, choosing the right college is crucial. Here are some of the top colleges in India offering relevant courses:

  • Indian Institute of Mass Communication (IIMC), New Delhi:

    • Offers postgraduate diplomas in journalism and related fields.
    • Known for its comprehensive curriculum and industry connections.

  • Symbiosis Institute of Media & Communication (SIMC), Pune:

    • Offers MBA in Communication Management.
    • Focuses on media management and analytics.

  • Jamia Millia Islamia, New Delhi:

    • Offers bachelor's and master's degrees in mass communication.
    • Provides a strong foundation in media studies.

  • Lady Shri Ram College (LSR), New Delhi:

    • Offers bachelor's degrees in journalism.
    • Known for its academic rigor and experienced faculty.

  • Xavier Institute of Communications (XIC), Mumbai:

    • Offers various diploma courses in media and communication.
    • Provides practical training and industry exposure.

  • Amity University, Noida:

    • Offers a range of programs in media and communication.
    • Known for its modern infrastructure and industry-oriented curriculum.

These colleges provide a strong foundation in media studies, journalism, and communication, which are essential for a career as a TV analyst.

Fees

The cost of education to become a TV analyst in India can vary widely depending on the type of institution (government vs. private) and the specific program. Here’s a general overview:

  • Bachelor's Degree:

    • Government Institutions: ₹10,000 to ₹30,000 per year.
    • Private Institutions: ₹50,000 to ₹2,00,000 per year.

  • Master's Degree:

    • Government Institutions: ₹20,000 to ₹50,000 per year.
    • Private Institutions: ₹1,00,000 to ₹5,00,000 per year.

  • Additional Costs:

    • Application Fees: ₹500 to ₹2,000 per exam/application.
    • Study Materials: ₹5,000 to ₹15,000 per year.
    • Certification Courses: ₹10,000 to ₹50,000 per course.

  • Total Estimated Cost:

    • Bachelor's: ₹30,000 to ₹6,60,000
    • Master's: ₹70,000 to ₹15,50,000

These figures are approximate and can vary. It’s advisable to check the specific fee structure of the colleges or institutions you are interested in.

Related Exams

To become a TV analyst, specific exams aren't directly tied to the role, but certain certifications and educational paths involve entrance exams. Here’s a breakdown:

  • Entrance Exams for Bachelor's Degrees:

    • Common University Entrance Test (CUET): For admission to various central universities in India offering bachelor's degrees in journalism, mass communication, or related fields.
    • Private University Entrance Exams: Many private universities have their own entrance exams for undergraduate programs.

  • Entrance Exams for Master's Degrees:

    • Common Management Admission Test (CMAT): If pursuing an MBA in Media Management.
    • University-Specific Exams: Many universities conduct their own entrance exams for master's programs in communication and media studies.

  • Other Relevant Exams/Certifications:

    • Media Analytics Certifications: Online certifications from platforms like Google Analytics, HubSpot, or specialized media analytics tools can enhance your profile.

These exams and certifications can significantly improve your chances of building a successful career as a TV analyst by providing you with the necessary skills and credentials.

Exam NameExam Date
Pros And Cons

Pros

  1. High earning potential.
  2. Intellectual stimulation.
  3. Opportunities for creativity.
  4. Influence on media content.
  5. Networking opportunities.
  6. Continuous learning.
  7. Prestige and recognition.
  8. Varied work environment.

Cons

  1. High-pressure environment.
  2. Long and irregular hours.
  3. Job market competition.
  4. Public scrutiny.
  5. Constant need to stay updated.
  6. Potential for stress.
  7. Instability in contracts.
  8. Travel requirements.